Episode 1
How Do You Attract B2B Sales Superstars?
Summary:
Recruiting and retaining top sales talent is crucial for the success of any business. In this episode, Lucas Price shares valuable insights on how to attract sales superstars and create an environment where they thrive. He emphasizes the importance of competitive compensation, a strong employer brand, and a clear growth path for salespeople. Lucas also highlights the significance of recognizing and showcasing the accomplishments of sales reps, as well as providing an engaging product story. Finally, he stresses the need for work-life balance to prevent burnout and ensure the happiness and productivity of sales professionals.
Key Takeaways:
Competitive compensation and purpose are essential to attract top sales talent.
A strong employer brand and an inviting workplace can make salespeople more interested in joining your company.
Managers who excel at both relationship building and holding people accountable are highly rated by their employees.
Growth opportunities and a clear advancement path are crucial for high-performing salespeople.
Recognizing and showcasing the success and growth of sales reps raises the bar for new hires and inspires the sales team.
Salespeople are more convincing when they have a deep knowledge and trust in their product.
Prioritizing work-life balance helps prevent burnout and leads to happier, healthier, and more productive sales professionals.
Connect with us at: https://www.yardstick.team/
Connect with Lucas: linkedin.com/in/lucasprice1
Connect with Dr. Jim: linkedin.com/in/drjimk
Mentioned in this episode:
BEST Outro
BEST Intro
Transcript
Recruiting and keeping B2B sales talent is hard. Markets are harsh. Top salespeople can work anywhere. Reaching revenue goals without top sales talent is almost impossible. How do you attract sales superstars first, acknowledge compensation. Top salespeople value themselves. They'll skip your job posting.
d holding people accountable [:It's difficult to be good at both, and for most of us, it is a skill that must be developed.
Growth is essential to liking work. High performers don't want dead end jobs. Grow, learn advance. Give them a clear way, and they'll come and remain. They'll boost your profits. Honor the accomplishments of your sellers, showcase their success and growth. This raises the bar for new hires and inspires salespeople.
Give your hires an engaging product story. They're more convincing when they know and trust their product. Faith sells.
Finally, stress work life balance. Sales is stressful, burnouts exist. Caring for your employees makes them happier, healthier, and more productive. Recruiting talent isn't enough. It's about keeping nurturing and providing a healthy environment.
Do this and sales superstars will close transactions for you, not for your competitors.
